Sunsets & Mermaids: A Coastal Culinary Experience

Sunsets & Mermaids Restaurant & Bar is a vibrant new dining destination located in Umhlanga's premier restaurant precinct, Chartwell Drive. Collaborating with clients Biaggo Pelliccia and Brendon Newport, I worked to craft a brand and environment that perfectly encapsulates coastal charm and relaxed sophistication.

This project entailed a complete transformation of the existing space, including interior remodelling and refitting. From new flooring and furnishings to bespoke finishes, every detail was designed to create an inviting and stylish venue.

Project Highlights:

• Brand Identity: Developed a cohesive and distinctive brand identity, including all associated assets such as menus, signage, umbrella branding, wrapping paper, uniform fabrics, brochures, and adverts.

• Interior Design Collaboration: Integrated the brand vision into the physical space, redeveloping an interior that complements the restaurant's prime location and the restaurant concept.

• Evolution of a Legacy: Having previously worked on The Beach House, the former occupant of this space, I drew on those foundations to build a fresh, unique identity that resonates with the new owners' vision.

Sunsets & Mermaids has become a celebrated addition to Umhlanga’s dining scene, embodying my client’s vision while offering patrons an exceptional culinary and coastal experience.

Role: Brand identity creation, print and signage design, and collaboration on interior aesthetic direction.
Touchpoints: Full brand system, menus, signage, and promotional materials.